25 Oct 2019
Product Management and the Impostor Syndrome
Many workers, across all industries, know what it’s like to feel like an impostor in their own job. It’s a feeling that’s especially prevalent in product management. We look at…
7 Jun 2019
Using the 5 Whys to Stop Firefighting and Become Proactive
Many product managers spend too much of their time sorting out issues and putting out fires. This blog helps you reduce your firefighting by changing perceptions, having a stronger focus…
11 Mar 2019
Data is essential for Product Managers
Data is a big trend so as a product manager it’s likely you’ll need to get to grips with it. Our advice is to make sure you’ve got at least…
2 Dec 2018
Why Product Managers should spend time with business customers
When do you get the opportunity to meet customers? And are these the right type of meeting to get the insights you really need?
1 Jun 2018
Are you a slave to your email?
We all use email every day but it often fails us. Sometimes it can feel as if our inbox drives what we do. Here are a few thoughts to get…
4 May 2018
The Mom test – Why you should never ask your mother if your idea is any good
Talking to customers and getting accurate information is hard….. not because they lie but because they often tell you what they think you want to hear. This is never truer…
21 Apr 2018
Should you be responsible for product profitability?
Should Product Managers be responsible for product profitability? It’s one of the big questions that we get asked again and again…
9 Mar 2018
In defence of the HiPPO
We talk about dealing with Hi.P.P.O.s (Highest Paid Person’s Opinion) on our training course but this blog introduces a new animal to be feared – the Z.E.B.R.A. Here are 3 reasons why we might…
30 Oct 2017
Product Manager Personas – to help understand your role
You may already use personas when developing propositions or working on requirements, but have you ever thought about using product manager personas? They’re useful because they help you think about…
28 Feb 2017
What Would You Do? Try this product launch dilemma…
As a product manager, there are always hard decisions. What would you decide to do with this typical launch dilemma?