2 Dec 2018
Why Product Managers should spend time with business customers
When do you get the opportunity to meet customers? And are these the right type of meeting to get the insights you really need?
19 Nov 2018
What’s all the hype about? Meet the Gartner Hype Cycle
I am sure many of you will have seen the Gartner Hype Cycle at some point. Have you wondered what it’s all about and whether it can help your business?
23 Aug 2018
Are MVPs for us?
The use of the phrase ‘Minimum Viable Product’ (MVP) has spread well beyond the start-up community, since it was popularised in Eric Ries’s ‘The Lean Start-up’. However, that doesn’t mean…
4 May 2018
The Mom test – Why you should never ask your mother if your idea is any good
Talking to customers and getting accurate information is hard….. not because they lie but because they often tell you what they think you want to hear. This is never truer…
31 Jan 2018
7 things you need to know about UX if you’re a Product Manager
7 things you need to know about UX if you’re a Product Manager The worlds of product management and User eXperience (UX) are closer than they’ve ever been. If you…
28 Sep 2017
The winning aspiration helps achieve successful products
Want to win? Why not build your product strategy on the ideas in this very successful book. It’s about having a winning aspiration which quite simply means how do you…
23 Mar 2017
Minimum Viable Product vs the Optimal Product
Minimum Viable Product (MVP) versus Optimal product – what’s the difference and the MVP trap that many companies fall into. Watch our short video to explain the theory behind the…
11 Apr 2016
Product Features Are Irrelevant: Only Customer Experience Counts!
In the digital world, any successful product feature will be copied swiftly by competitors. The only way to maintain a competitive advantage is through the customer experience you provide…
6 Nov 2015
How to (not) let customers kill your product
Why going doing the route of custom features for your Enterprise software product can end up killing your product. And some important tips to prevent it.
20 Oct 2015
Using listening posts to keep up-to-date
Question: How do you find out what’s going on in your market? Answer: By setting up a network of “listening posts” to hear about what’s going on with your customers,…