8 Jan 2025
Willingness to Pay: The Hidden Engine Behind Effective Pricing
In this blog, we’ll explain what Willingness to Pay is, why it’s so important, how to measure it, and how to apply it to product and pricing decisions.
12 Dec 2024
The Human Touch in Product Management: What AI Can’t Replace
This blog explores how, despite AI reshaping the ways we work, product management fundamentals remain steadfast, as seen in the development of our Driving Product Growth course.
10 Oct 2024
AI Prompts for Every Stage of the Product Management Lifecycle
In this blog, we share specific examples of AI-driven prompts to enhance each activity in the product management lifecycle.
30 Sep 2024
Revolutionizing Product Innovation: Lessons from Apple’s AirPods Pro Strategy
Learn how Apple’s AirPods Pro strategy drives innovation with software, tapping into underserved markets and existing ecosystems to create new value in products.
11 Sep 2024
The AI Advantage for Product Managers: A 3-Part Series
(PART 3/3) In this blog, we explore the advancements in AI and the essential guardrails to ensure its safe and responsible use within your organization.
11 Sep 2024
The AI Advantage for Product Managers: A 3-Part Series
(PART 2/3) In this blog, we examine how AI can elevate every stage of the product management lifecycle.
11 Sep 2024
The AI Advantage for Product Managers: A 3-Part Series
(PART 1/3) In this blog, we delve into the rapidly evolving world of AI and what it means for you as a product manager.
3 Jul 2024
Mastering Discovery: Navigating Innovation in a Crowded Market
In this blog, you’ll gain insights into the highs and lows of product discovery, learning from the mistakes of notable companies. We’ll guide you through practical methodologies and tools.
3 May 2024
How to Prioritize Product Features Like a Pro (Without the Tears)
Prioritization. It’s easy, right? You might assume that adding a new feature simply means finding enough roadmap space and selecting the right feature. Unfortunately, the reality is far from simple…
21 Mar 2024
The Hero’s Journey: Mastering Product Storytelling to Persuade Stakeholders
Master the power of product storytelling over technical jargon. Craft stories deeply resonating with stakeholders to drive adoption.