Healthcare

These include suppliers of software for clinical trials and research, records management, and laboratories.

Some of the product management issues we have seen include:

• Getting clarity on the role and value of product management in an environment where the clinician “is king”
• Addressing the specialist needs of sub-segments while delivering standard products as part of large-scale government and regional contracts
• Balancing the need for precision in data collection with the flexibility that makes systems usable
• Managing innovation whilst addressing regulatory and compliance requirements

Many companies have run private on-site training courses for their teams. This has helped establish a common way of working and addressed specific issues. Others have sent delegates to our public courses where they get a chance to learn with peers from other industries.